CONTENT THAT WORKS FOR YOU
Founded by Manouk - driven by purpose. SEKOIA aims to bring back the value of knowledge into your company - so you reach new customers in a sustainable way.
SEKOIA Agency
Naming, Brand Identity & Touchpoints
2023
Client
Skills
Year
Opportunity
FROM OUTSOURCING CONTENT CREATION TO INBOUND MARKETING
One of the most underrated, but strongest superpowers a business holds is their knowledge. In a society where content has to be quick and short, we often turn to fast and trendy content. Like anyone else.
Manouk helps conscious brands stand out in their industry by helping them claim their spot through sharing knowledge. By using inbound content marketing, she creates a solid base on which you can build your empire.
Sustainable and purpose driven content is the best investment you can give yourself - content that will work for you even when you don’t work - it will work for you.
THE LEGACY FORMULA®
NAMING
Being in the industry for over 8 years, Manouk has grown from her old business into - what we now know as - SEKOIA Agency. The request was to find a timeless name that stands for sustainable growth and has a touch of nature.
Inspired by the Californian Sequoia trees, we’ve altered the spelling to make it our own. The Sequoia trees can grow up to being as tall as 26-story buildings and survive thousands of years. A comparison to Search Engine Optimization and inbound marketing.
What we did
• Naming Session
• New Podcast Name
• Environmental Name Check
THE LEGACY FORMULA®
BRAND IDENTITY
We wanted to create a Visual Identity that is no-nonsense, clear, stands for sustainable growth and has an edge. An identity that radiates peace and confidence, and we want to show a caring and feminine touch in a subtle way. Caring for SEKOIA’s focus on purpose brands and feminine, because Manouk - the face behind SEKOIA - is a power woman who likes to work with other women or female-empowered business’.
What we did
• Creative Direction
• Logo Suite
• Type & Colour Sets
• Brand Styling
• Photography Direction
• Brand Guidelines
THE LEGACY FORMULA®
COLLATERAL DESIGN
When launching, Manouk was already active on multiple social platforms. For this occasion we’ve come up with a new, on-brand Podcast name, complementary Podcast templates and Social Media Templates to make sure her branding is consistent.
What we did
• Podcast Templates
• Social Media Templates
FOUNDERS
WORDS
“I entrusted Tessa with the complete rebranding of my company SEKOIA, and the result is extremely powerful. She not only listens carefully to your wishes, she fully immerses herself in your industry. As a result, she knows how to create appropriate, but above all one-of-a-kind branding (in no time). For a 'trending' corporate identity you shouldn't go to Tessa: her designs stand out in the current 'dime a dozen' trend on socials.”
Manouk Keurntjes
Founder SEKOIA Agency